How to Get Customers to Buy More From You WITHOUT Increasing Ad Spend.

Ad costs are going through the roof.

As of 2022:
- Facebook ad costs increased by 89%.
- TikTok CPMs shot up by 92%.
- Snapchat CPMs rose by 64%.

And conversion rates? Still in single digits.

Here’s the thing: most customers won’t buy the first time they see your ad.

On average, they need to see your brand at least 5 times before they trust you enough to make a purchase.

So, what do you do? Keep running ads to stay in front of them? Sure, but that’s going to drive up your acquisition costs fast.

A better approach is Email marketing.

It’s cheap. It’s effective. And it works.

With email, you can:
- Engage the leads you acquired through ads.
- Build trust by sending relevant, valuable messages.
- Get them to buy again and again.

And you don’t have to wait forever to make that first sale.

This is why flows like the Welcome Flow have the best ROI of any email flow.

Think about this:

Let’s say you acquire a lead for $5, and your product sells for $3. On paper, you’re losing money on that first sale. But if that customer buys just 5 times a year, you’ve made $15. Subtract your $5 acquisition cost, and you’ve pocketed an extra $10 — all because you stayed in touch through email.

That’s the power of email marketing: it helps you increase your Customer Lifetime Value (CLV) while keeping your acquisition costs low.

And that’s just one of the many ways email (and SMS) marketing can help you grow your business.

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I’m giving away 20 editable e-commerce email design templates.

To grab these templates (for FREE), click here.