Who is a Creator in 2024?

A Creator is:

(1) Anyone with unique knowledge, skill, expertise, or interest

(2) Who shares it online through video, text, audio, or interactive content

(3) Builds a personal brand and an audience especially online

(4) Monetizes the knowledge, content, personal brand, and audience through products, services, or brand collaborations

In 2024, a creator isn’t simply a social media influencer.

A creator can be a working professional, a business owner, a social media influencer, a teacher, a professor, a physiotherapist, a doctor, an MC, a coach, etc.

If you’re an expert in any area i.e. you have a skill that solves a problem and leads to a transformation, you are a creator.

If you create content to share that knowledge or expertise, you’re a creator.

If you’re building an audience; your little tribe, you’re a creator.